Incentive Programs: Buy-in for the Gen iY

While I may not be old compared to some, I’m getting old in the mind of the players that I coach. With every gray hair I’m further removed from what makes Generation iY (Tim Elmore) tick. I was born on the cusp of Y and iY. A child that grew up with computers in school, but not in the home. A child that grew up with cell phones- but they were the size of a shoe box, and a child where the internet existed- it just cost you by the minute. So how do we keep these players interested in the modern era?

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